Blog
Short, clear answers to the questions business owners ask me.
5 min read
A complete guide to building a service business website: goal, pages, copy, photos, domain, mobile-first build, WhatsApp, Google and launch. Includes a pre-launch checklist.
4 min read
How to create a Google Business Profile, get verified, and fill it in so people who search for you on Maps see a complete card and reach your site or WhatsApp.
3 min read
How to ask for Google reviews in a way that works and does not put your profile at risk: a direct review link, when to ask, what to write, and how to reply.
A practical guide to adding a WhatsApp button to your site: how to build the link, how to add a prefilled message, where to place the button, and code you can copy.
A local SEO guide: a page per service, the right titles, a Google Business Profile, Search Console, content that answers questions, and reviews. What to do, and in what order.
What helps a site show up in ChatGPT, Gemini and other AI answers: allow crawling, write clear answers, add structured data and llms.txt, and stay consistent across the web. No promises, practical steps.
How to test your site with PageSpeed Insights, what Google's metrics mean (LCP, INP, CLS), and what to fix first: images, scripts, fonts and video.
A guide to a bilingual site: URL structure, right-to-left layout, hreflang tags, language switching, translation that sounds natural, and what to check before launch.